Search Engine Optimisation › SEO Basics › SEO Services › SEO Reports
This section answers some of the most regularly asked questions regarding Search Engine Optimisation however it is not exhaustive. Please do not hesitate to contact us if you have any questions regarding search engine optimisation or any other aspect of internet marketing.
How can you guarantee to get on Google's First Page?
Beware any company that promises a First Page Position on Google. It is simply impossible to guarantee a First Page position through SEO. As a professional company, we would assess the competitivity of the keywords you are targeting and recommendations based upon them.
The only way to guarantee a First Page Position is by purchasing advertising through Google (Google Adwords) and outbidding your competitors.
No Stress offer both of the above services so contact us for your personalised recommendations.
How long does it take for SEO to work?
Search Engine Optimisation will usually have some kind of an impact as soon as Search Engine spiders visit your website. The size of the impact will be dictated by many factors including how much optimisation has taken place, the competitiveness of the targeted keywords and the individual Search Engine Algorithm (Search Engines use different algorithms and display different results).
SEO is not a quick fix, which is why we often recommend a short-term Pay-Per-Click campaign. This allows for immediate lead generation while your website is being optimised. SEO should be considered a long term ongoing process in the same way that other forms of marketing or public relations are. The internet is a competitive place and it is likely that when you stop trying, your competitors will continue advancing and overtake your position.
What are the benefits of SEO?
There are many benefits of SEO but fundamentally:
- SEO makes your website more attractive to Search Engines.
- SEO drives FREE targeted visitors to your website.
- A position on the First Page of Google's Search Results will add value to your business.
Can I use SEO on my existing website?
Yes
What sort of ROI (Return on Investment) will I achieve from SEO?
There is no easy answer to this as every 'keyword' and industry is different. There are too many variables to give even an approximate figure. If you need to know the answer to this question, please contact us.
Which is better for my business, SEO or Search Engine Advertising?
Both have their own individual benefits. Search Engine Advertising usually offers better short-term results whereas SEO is beneficial for long-term marketing objectives. We will usually recommend a combination of both dependent on your industry.